Jameson and Bowmore on Twitter BY MANJOT SINGH

Jameson and Bowmore on Twitter

How often does each whisky post?

Jameson is active on Twitter. They update their posts daily and also sometime they post twice a day. They are more active than Bowmore whisky. Their recent post on March 03, 2018.They update their customers by posting every day. Jameson has 3,426 tweets.

Bowmore is active on twitter. They do not use any particular pattern to update their new posts. They usually post whenever they have something new. As we can see from their twitter account that sometime they post after a month or sometime they post 3 or more posts in a day and their last post was on 28 September 2017. Bowmore has a 1,826 tweets.

What kind of content does snacks food post?

Jameson whiskey post different types of content on the twitter page. In content, they post promotion, sales, new flavours, unique style bottles, attractive designs as well. They introduce new design for limited time only. (PAGE JAMESON)

 (PAGE JAMESON)

Bowmore post lots of content on the twitter page, there content is almost similar to the Facebook content. Bowmore focuses on wine cask secondary finishing with new range. They introduce some incredible limited edition whiskeys. (TWITTER)

 (TWITTER)

    

                                                                             

Does each snacks food use the 50/50 rule?

JAMESON Whiskey promote their brand by giving some offers such as, customers need to click link and enter the site in which they will crown you true Jameson legend by craving your name into our Jameson distiller Bow St. bar.

Bowmore Whiskey don’t organise any contest but they organise a music & dance party, in which they invite people to join them and know about their whiskey and enjoy the party which is held on 31^st may, 2017.

                                                                                     

Keywords sentences used by Whiskey-

Jameson whiskey uses much more hashtag# in the twitter post or content such as, #JamesonDistilleryMidleton, #JamesonBowSt, #StPattricksday, #OpeningCeremony and #cantMissMoments and so on.

Bowmore uses many Hashtag # as well as @. They includes #FiesIle, #FiesIle2017, and @Bowmore.

Which are the most successful recent posts?

Jameson- the most successful post of the Jameson was on February 9, 2018. It got the 37 retweets and 151 likes. It’s about the Opening ceremony of the Jameson whiskey.

Bowmore whiskey-the most effective post was on December31, 2017. It got 32 retweets and 111 likes. This post shows from they started their business.

 

Why are these posts being successful-?

The Jameson tweets to promote their whiskey by showing the recap that from when they sold their products in this way more customers will join them.

 Bowmore tweets about celebrating 237 years of joining this filed. In this way customers are in que to buy this product.