AUTHOR- ARUNPREET SINGH
JACK
DANIEL’S vs THE MACALLAN ON fan pages
The fan pages of these whiskeys are not as popular as other
products but still there are some whiskey lovers that show love and support for
their favourite brands.
Jack daniel’s
·
How
Jack Daniel's Tennessee Whiskey is made - BRANDMADE.TV
Link to the video- https://www.youtube.com/watch?v=V01ME8yNKeY
This video has 950k+ views with 7,200 likes and 320 dislikes. It
was uploaded by BRANDMADE.TV . The video contains detailed information about
the making of Jack Daniel’s Tennessee Whiskey and has received good response as
well.
· Facebook Page- Jack
Daniel’s lover
Link to the page- https://www.facebook.com/Jack-Daniels-Lover-1267547730030988/
This page has 15,798 likes
and 15,866 followers. This page has various products such as bags, pillow
covers and other products that are not whiskey products but that show love for
the Brand Jack Daniel’s. So we can say that they sell merchandise of Jack Daniel’s.
The macallan
·
Whisky
Review/Tasting: Macallan 12 years Sherry Cask
Link to video- https://www.youtube.com/watch?v=azQUCmYc_mc
This video was uploaded by
the channel whisky.com. It got 41k views and 328 likes. The video was about the
reviews the Macallan 12years sherry cask whiskey. It included reviews of their
whiskeys with two different alcohol percentage as 40% and 43%. This review can
attract the whiskey lovers towards Macallan.
· Weekend Sip: Macallan's New Scotch for
Millennials
Link to video- https://www.youtube.com/watch?v=uDjGmJlK0tE
This video was uploaded by a
channel named Wall Street Journal which had use fan base of 777k subscribers.
They uploaded this video which showed the two new whiskeys introduced by
MACALLAN. The video received 11,250 views and 56 likes. This is because the
subscribers of the channel might not be whiskey fans but the support page
showed to Macallan was good.
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